Thursday, November 11, 2010

Final Press Release 4

FOR IMMEDIATE RELEASE
Oct. 20, 2010
Erica Colvin
Director of Freestyle Dance Company
440 N 500 E
Logan, UT 8421
208-227-6032

LOCAL DANCE COMPANY TEAMS UP WITH CAPSA FOR VALENTINE’S DAY CHARITY BALL
Freestyle Dance Company holds charity ball to raise money for CAPSA.
LOGAN,Utah- Freestyle Dance Company invites couples 18 and older to their first annual charity ball, Feb. 12, 2010 at the Elite Hall in Hyrum for a night of dinner and dancing.  The event starts at 7 p.m.  Tickets are $30 per couple and all proceeds will go to Community Abuse Prevention Services Agency (CAPSA) of Cache Valley.
“We want to give back to the community.  CAPSA is a wonderful program helping prevent abuse.  What better way to give back than hold a charity ball?  This will be a night to remember,” Director of Freestyle Dance Company, Erica Colvin said.
Help Freestyle Dance and CAPSA raise money for the local chapter of CAPSA in Cache Valley.   The mission of CAPSA is to provide safe, caring, and confidential shelter, advocacy, and support for victims of domestic violence and sexual assault; and to reduce incidents of abuse through prevention educations.  CAPSA offers a 24-hour hotline, emergency shelters, support groups and educational programs.  All proceeds will benefit the various services provided by CAPSA. 
Community Abuse Prevention Services Agency (CAPSA) is a non-profit organization dedicated to helping victims of domestic violence and sexual assault, and educating the public in order to prevent violence in our community. The organization began in the 1970´s as a group of concerned citizens, and continues today as a result of the help and support we receive from the community.  For more information on how you can donate, visit CAPSA’s website http://www.capsa.org/. 

Freestyle Dance Company was started in June 2010 by Justin Bayles and Erica Colvin.  Freestyle Dance offers Zumba, Ballroom, Hip Hop, and Salsa classes.  Their mission is to help people discover their passion for dancing.  For more information visit www.freestyledance.com.

For more information, contact Erica Colvin at 208-227-6032.

-END-



Monday, November 1, 2010

Media Pitch Final

Oct. 5, 2010
John Williams
Financial Advisor
ABC News
678-882-9965
E-MAIL SUBJECT:  Cache Valley citizens learn financial independence through passive income.
Dear Mr. Williams,
Scott Waterson referred me to you in relation to passive income and financial independence.  I am part of the Cache Valley Area Investors Association in Logan, Utah.  Our main goal is to educate members of the community about passive income and making smart financial decisions.  Your broadcast on financial independence has inspired the Cache Valley community to become better educated about the world of finance.
Help us learn more about financial independence through educated passive income Thursday, Oct. 7 at 7 p.m. at the Cache Valley Chamber of Commerce.  The Cache Valley Area Investors Association (CVAIA) invites everyone to attend the first meeting.
If you want financial independence, then it is time to learn about passive income.  Passive income is an income received on a regular basis, with little effort required to maintain it.  It is the relationship between assets and liabilities.  For passive income to be beneficial, you have to be smart about investments.
 “Rich Dad Poor Dad” author Robert Kiyosaki says, “If you do not know what you are doing, no asset can make you rich.  Ultimately, what makes you rich is your financial intelligence.  Your greatest asset is your brain—so take care of it and protect it from bad advice.”
CVAIA wants to help educate members of the community in making wise investment choices.  You should not have to work for your money.  Make passive income work for you by attending CVAIA’s meeting Oct. 7.
If people learn the right mentality and approaches to investing, they can all be successful in what they desire.  People should be able to spend their time doing something they love, not just a job that provides an income.  Passive income largely makes this possible.  There are many organizations with the stated goal of helping people understand the relationship between assets, liabilities, income, expenses.  They practice the methods found in the ideologies of books including “Rich Dad Poor Dad,” “The Wealthy Barber,” “The Millionaire Next Door,” “Atlas Shrugged,” “The Automatic Millionaire,” and “The Secret.”
Cache Valley Area Investors Association (CVAIA) teaches people how to increase passive income.  CVAIA embraces the Law of Attraction, Law of Abundance, and Law of Exchange.  CVAIA began in August 2007 and now has members from many geographical locations and from all walks of life.  The members come together with the same belief: that education mitigates the risks of investing.
I appreciate your time, and I look forward to hearing from you.
Sincerely,
Robyn Statum
124 Baker St.
Logan, UT 84321
435-786-3902




Thursday, October 21, 2010

Media Pitch Draft

FOR IMMEDITATE RELEASE         
Oct. 5, 2010
John Williams
100 North Main St
Logan, UT 84321

Dear Mr. Williams,
Learn financial independence through educated passive income Thursday, Oct. 7 at 7pm Cache Valley Chamber of Commerce.  The Cache Valley Area Investors Association (CVAIA) invites everyone to attend the first meeting.
If you want financial independence, then it is time to learn about passive income.  Passive income is an income received on a regular basis, with little effort required to maintain it.  It is the relationship between assets and liabilities.  For passive income to be beneficial, you have to be smart about investments.
 “Rich Dad Poor Dad” author Robert Kiyosaki says, “If you do not know what you are doing, no asset can make you rich.  Ultimately, what makes you rich is your financial intelligence.  Your greatest asset is your brain—so take care of it and protect it from bad advice.”
CVAIA wants to help educate members of the community in making wise investment choices.  You should not have to work for your money.  Make passive income work for you by attending CVAIA’s meeting Oct. 7.
If people learn the right mentality and approaches to investing, they can all be successful in what they desire.  People should be able to spend their time doing something they love, not just a job that provides an income.  Passive income largely makes this possible.  There are many organizations with the stated goal of helping people understand the relationship between assets, liabilities, income, expenses.  They practice the methods found in the ideologies of books including Rich Dad Poor Dad, The Wealthy Barber, The Millionaire Next Door, Atlas Shrugged, The Automatic Millionaire, and The Secret.
Cache Valley Area Investors Association (CVAIA) teaches people how to increase passive income.  CVAIA embraces the Law of Attraction, Law of Abundance, and Law of Exchange.  CVAIA began in August 2007 and now has members from many geographical locations and from all walks of life.  The members come together with the same belief: that education mitigates the risks of investing.
For more information or to arrange an interview, contact Robyn Statum at 435-786-3902.
-END-




Press Release #4 DRAFT

FOR IMMEDIATE RELEASE
Oct. 20, 2010
Erica Colvin
Director of Freestyle Dance Company
440 N 500 E
Logan, UT 8421
208-227-6032

LOCAL DANCE COMPANY TEAMS UP WITH CAPSA FOR VALENTINE’S DAY CHARITY BALL
Freestyle Dance Company holds charity ball to raise money for CAPSA.
LOGAN,Utah- Freestyle Dance Company and CAPSA invite couples 18 and older to their first annual charity ball Feb. 12, 2010 at the Elite Hall in Hyrum, Utah for a night of dinner and dancing.  Tickets are $30 per couple.  All proceeds will go to CAPSA of Cache Valley.

Reason  for charity ball
Info about CAPSA

Boiler plate
Contact info
-end-



Monday, October 11, 2010

Press Relase 3: Cause Promotion

FOR IMMEDITATE RELEASE         
Oct. 5, 2010
Preston Parker
President Cache Valley Area Investors Association
170 Center St.
Logan, UT 84321
801-867-5309
LEARN FINANCIAL INDEPENDENCE THROUGH EDUCATED PASSIVE INCOME.
LOGAN, Utah- Learn financial independence through educated passive income by becoming a member of Cache Valley Area Investors Association (CVAIA). 
If you want financial independence, then it is time to learn about passive income.  Passive income is an income received on a regular basis, with little effort required to maintain it.  It is the relationship between assets and liabilities.  For passive income to be beneficial, you have to be smart about investments.
 “Rich Dad Poor Dad” author Robert Kiyosaki says, “If you do not know what you are doing, no asset can make you rich.  Ultimately, what makes you rich is your financial intelligence.  Your greatest asset is your brain—so take care of it and protect it from bad advice.”
CVAIA wants to help educate members of the community in making wise investment choices.  You should not have to work for your money.  Make passive income work for you by attending CVAIA’s meeting Oct. 7 at 7 p.m. at the Cache Valley Chamber of Commerce.
If people learn the right mentality and approaches to investing, they can all be successful in what they desire.  People should be able to spend their time doing something they love, not just a job that provides an income.  Passive income largely makes this possible.  There are many organizations with the stated goal of helping people understand the relationship between assets, liabilities, income, expenses.  They practice the methods found in the ideologies of books including Rich Dad Poor Dad, The Wealthy Barber, The Millionaire Next Door, Atlas Shrugged, The Automatic Millionaire, and The Secret.
Cache Valley Area Investors Association (CVAIA) teaches people how to increase passive income.  CVAIA embraces the Law of Attraction, Law of Abundance, and Law of Exchange.  CVAIA began in August 2007 and now has members from many geographical locations and from all walks of life.  The members come together with the same belief: that education mitigates the risks of investing.
For more information, contact Robyn Statum at 435-786-3902.
-END-



Tuesday, October 5, 2010

Press Release 3: Cause Promotion Draft

FOR IMMEDITATE RELEASE         
Oct. 5, 2010
Preston Parker
Title
Address
Contact info

Lead-  LEARN FINANCIAL INDEPENDENCE THROUGH EDUCATED PASSIVE INCOME.

LOGAN, Utah- Learn finanical independence  through educated passive income Thursday, Oct. 7 at 7pm City of logan chamber of commerce.

“If you have passive income, you don’t have to work.”
“This is the land of opportunity.”
“You shouldn’t have to work for money.”



Boiler plate 1

Boiler plate 2

My contact info

Thursday, September 30, 2010

Final Press Release 2: Image Building

FOR IMMEDIATE RELEASE
Sept.  30, 2010
Mr. Hans Ketchup Vice President of Communications
Burger Planet
221 Baker St.
Gary, IN 54709
516-867-5309

HEALTHIER OPTIONS AT QUICK SERVICE RESTAURANTS
Burger Planet adds healthy options to menu
GARY, Ind.-Burger Planet unveils new menu options to become available May 2011.  Customers encouraged healthier options and Burger Planet listened.
 James E. Muellenbach III, CEO of Quick Service Restaurants said “Well, Burger Planet cares about its customers. For more than seven decades, the company has succeeded because it put customers first. We listen to our customers. And our customers desire healthy choices, of which we offer many.”
In the last year, Burger Planet has added white meat chicken to the menu and now offers low-carb alternatives.  Customers also have the option to choose from five different types of fruits as well as three new gourmet salads.
To kick off the campaign, Burger Planet enlisted the help of Jayne Petersen fitness guru to the stars.  Petersen’s fitness strategy helped renowned talk show host Opal Whitcomb lose 75 pounds.  Petersen encourages eating more fruits and vegetables with moderate exercise.  She is also the author of “Looking Good in a Leotard.”
Founded by James E. Muellenbach I in 1934, Burger Planet has become the leader for Quick Service Restaurants.  With over 48,000 employees, Burger Planet has franchises all over the United States as well as 17 other countries.  Burger Planet has served over 52 billion customers worldwide. 
For more information, please contact Ima Student at 757-291-9054.
-END-

Wednesday, September 15, 2010

Final Press Release 1: Announcement

FOR IMMEDIATE RELEASE
Tuesday, September 14, 2010
Contact:   
Social Media Club of Cache Valley
Preston Parker
851 North Main Street
Logan, UT 84321
preston.parker@usu.edu
(661) 772-7537

NEW SOCIAL MEDIA CLUB IN CACHE VALLEY

LOGAN, Utah- The Social Media Club of Cache Valley (SMCCV) invites all to attend their first meeting at Café Sabor tonight at 6:30. 
The purpose of the SMCCV is to educate businesses and the general public about social media.    Social media helps organizations grow and expand their audience.   Members of the club are all volunteers and there are no fees for members.  The club meets once a month between September and April to discuss and share ideas about social media.
“Social media can help propel organizations to a whole new level,” Preston Parker said.
If interested in learning more about the Social Media Club of Cache Valley go to www.smccv.net, www.twitter.com/SMCofCV ,or join via Facebook.

Tuesday, September 14, 2010

Draft Press Release 1: Announcement

For Immediate Release
September 14, 2010


NEW SOCIAL MEDIA CLUB IN CACHE VALLEY
LOGAN, Utah-Social Media Club of Cache Valley (SMCCV) invites all to come and learn about social media tonight at Café Sabor at 6:30 pm. 
The purpose of the SMCCV is to educate businesses and the general public about social media.  Members of the club are all volunteers and there are no fees for members. 
“Social media can help propell organizations to a whole new level”.  Preston Parker said.
Meet once a month
Share ideas-started August 2009

Thursday, September 9, 2010

United Breaks Guitars

United Breaks Guitars


“United Breaks Guitars” involves United Airlines, Dave Carroll, and his guitar. While deboarding a plane in Chicago for his connecting flight, Carroll and some other passengers noticed that United Airlines baggage handlers were throwing Carroll’s and his bands guitars around. (It was later discovered that Carroll’s guitar had been broken). Carroll notified the flight attendant who directed him to the acting lead agent at the gate. The acting lead agent at the gate informed him that he would need to notify the United Airlines agent in Omaha since that was his final destination. Due to the fact that the plane was late landing in Omaha and there was not a United Airlines agent in sight, Carroll and his bands headed to their hotel. At a gig was when Carroll realized that his guitar had been broken and the repair costs were $1200. Carroll actively tried to get the issue resolved with United Airlines, but all Carroll received was the run around from United Airlines. All Carroll wanted was some type of compensation for having the guitar fixed since the baggage handlers broke it. In the end, United Airlines denied Carroll’s claim and had his guitar repaired for $1200. (www.davecarrollmusic.com)

Carroll told the last person to deny his claim that he was going to write a song and post it on YouTube. What better way to express the injustices of companies and poor customer service. Carroll’s initial goal was to reach 1 million views on YouTube in a year, and he had accomplished that in a couple of weeks. The first video “United Breaks Guitars” was uploaded to YouTube July 6, 2009. Carroll received a call from United Airlines July 8, 2009 offering to now compensate him for the broken guitar. Carroll politely declined any compensation.

United Airlines lost on all accounts with this Public Relations fiasco. United Airlines did not deny that the incident with the baggage handlers and the guitars did not happen, but they refused to take any responsibility for the actions of their employees. United Airlines broke the bond of trust a customer has with them as an airliner. Customers put their trust in a product or service, and it is the responsibility of the companies, providing that product or service, to maintain that trust between them and the customer. United Airlines had numerous attempts to correct the situation, and they chose to violate the customer. The first video alone cost United Airlines around $180 million dollars. (www.rightsideofright.com) The cost of compensating Carroll for repairing his guitar is minute compared to what it cost United Airlines both short-term and long-term.

Carroll won on all aspects of this customer service nightmare. His videos have been a hit online, been a guest on news programs, and has also started a website called Right Side of Right. The purpose of the website is to bring those with similar experiences together and find a positive and healthy solution to the problem. Carroll has also stated that he is no longer angry about the experience. He has moved forward. (www.davecarrollmusic.com)

Tuesday, September 7, 2010

Dear Cousin Letter

Dear John,

I appreciate your recent letter and as asked I will tell you more about Public Relations (PR).  Public Relations deals with a vast range of communication between different outlets or third party businesses.  For example, if Governor Herbert was going to visit an orphange in the city his PR team would notify the community leaders, newspapers, and members of the community about the event.

PR is very versatile and flexible.  Corporations, non-profit organizations, healthcare, and educations are just a few businesses that need employees with public relation skills.  PR managers work hand in hand with journalists and advertising managers to ensure that "our story" is told.  The story will depend on what message you are trying to share. 

Having a variety of skills is pertinent for the ever changing job field.  Business, organization, and market understanding are just a few skills needed in the PR field.  Being able to write effectively and clearly is probably the number one essential ability/skill needed to successfully build a career in PR. 

The great part about going into Public Relations is that there is always something new and different to explore.  I will have the opportunity to work on important issues, be able to influence for good, make a difference, and meet interesting people and visit interesting places.  Needless to say I will not have to worry about my job becoming mundane.

I hope that this helps in clarifying what I will be studying at Utah State University these next few years. 

Thanks again for your support.

Sincerely,

Felicity